Detailed
19.4 KiBClosest contour match
Keeps more of the original edge detail. Use it when the wordmark is large or under close inspection.
Download SVGMaru / Brand kit
One wordmark. One signal mark. A flexible logo system.
Compare the selected Maru wordmark, the preferred two-bump signal mark, construction variants, and downloadable logo assemblies.
Selected system
Signal mark + wordmark
Flat terminals. Lower second bump.
01 /
Wordmark exports
Each card uses the same selected lettering. The difference is how closely the SVG path follows the source pixels.
Balanced
3.6 KiBSelected for the website
The active version in the navbar and footer video mask. Smooth curves, with a small download size.
Download SVG
Compact
2.3 KiBSmallest file
A lighter path for places where transfer size matters most. Compare its curves with the detailed export.
Download SVG02 /
Signal mark exports
The official icon keeps the first rise higher and the second bump slightly lower. The surrounding exports test terminal and enclosure treatments without changing the shared visual language.
Official
Selected signal mark
Flat terminals, a higher first rise, and a slightly lower second bump keep the mark aligned with the BRAND_NAME lettering.
Download SVG
Round terminal
Soft application variant
The same waveform construction with round ends for softer, more tactile applications.
Download SVG
Angular transition
Research study
A sharper transition vocabulary for technical research surfaces and experimental studies.
Download SVG
Circular seal
Round / whole
A compact enclosure for avatars, seals, product badges, and places where Maru’s circular meaning is useful.
Download SVG
Reversed
Dark-surface export
The official construction in warm white for dark UI, video, packaging, and plugin surfaces.
Download SVG
M letterform
Secondary alternate
The existing letterform alternate remains available for compact monogram contexts.
Download SVG03 /
Logo assemblies
Downloadable lockups keep the signal mark and wordmark optically related while giving each placement the right proportions.
Horizontal
Primary lockup
The official signal mark sits to the left of the balanced wordmark for headers, documents, and product identities.
Download SVG
Stacked
Centered lockup
The signal mark sits above the wordmark when the available space is square or centered.
Download SVGHorizontal preview
The signal mark leads the wordmark at the site header scale.
Stacked preview
A centered relationship for square, social, and product placements.
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In use
The navbar uses the balanced wordmark on its own. The footer pairs it with the signal mark above the links and uses the wordmark alone for the video treatment.
Navbar title
Balanced wordmark at the site header scale.
Footer video logo
The selected wordmark path acts as the mask for the moving image.